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Etienne Louw, CEO, MapIT

EtienneLouwMapITEtienne Louw joined MapIT in 2010 as Managing Director taking the company to the next phase of addressing the growing demand for enriched geo-spatial mapping content. With 30 years in the ICT industry and 25 years practical GIS experience Etienne, a professionally qualified geo-spatial application expert has comprehensive knowledge in the use of spatial solutions and plays a leading role in the geospatial industry.

Previous roles include Managing Director of MMB Service Providers, a multi-media broadcasting services provider, where he provided services in the area of multimedia broadcasting specialising in content delivery over broadband infrastructure. As Business Development Manager for GISCOE he was responsible for system analysis, application development design, strategic client development, new business development and the management of partner relationships. Managing development and delivery of government run projects from valuation management systems to national disaster management solutions.

With his extensive background and experience in identifying new GIS applications and integrating these, especially to multimedia content that can be overlaid onto digital maps, he plans to take MapIT into a field where they can use the unique strengths of their two shareholders, TomTom, (navigational solutions provider) through Tele Atlas Africa (a world leading international mapmaker) and local media giant Avusa. Few other companies can offer this kind of leverage in the geo-spatial field and this is exactly the kind of insight and expertise that Etienne brings to the industry.