With more than a decade of working in the telecom industry, Loo Cheng Chuan has extensive experience in SingTel's finance, consumer and corporate businesses where he worked on costing, pricing, and business strategies. Before his role as Principal of the SingTel Idea Factory, Loo served the organisation as its Next Gen Nationwide Broadband Network (NGNBN) Strategy Director. He was the SingTel project lead of the winning NetCo bid.
Today, he is occupied with seeking and developing innovative products and cutting-edge technology with partners from around the world that will offer all SingTel customers a paradigm-changing experience.
When he is not working, Loo enjoys spending time with his family and is very active in his church. He is well known among peers for his passion of hunting for excellent food across Singapore.





ders is a Rich Web and Mobile Engineering Company with core competencies in Mobile Technologies, Rich Internet Application Frameworks (e.g., Adobe Flex) and Enterprise Content Management systems. Web Spiders mission is to drive revenues and profitability of its clients, by providing product development and digital marketing services through a best-shore delivery model.



