As the Director of Worldwide Interactive Marketing at The Coca-Cola Company, Michael is responsible for increasing the understanding, testing, adoption and effective use of Digital Marketing and Emerging Media amongst its marketers throughout the world.
Prior to working for The Coca-Cola Company, he worked with Johnson & Johnson in various Sales and Marketing roles primarily focused on eCommerce and Interactive Marketing development for nine years. There, he led their iMarketing Center of Excellence and focused on developing an incoming pipeline of emerging media opportunities and on creating a community for marketers to test, learn and share experiences. www.coca-cola.comMichael Donnelly, Director, Worldwide Interactive Marketing, The Coca-Cola Company
As the Director of Worldwide Interactive Marketing at The Coca-Cola Company, Michael is responsible for increasing the understanding, testing, adoption and effective use of Digital Marketing and Emerging Media amongst its marketers throughout the world.
Prior to working for The Coca-Cola Company, he worked with Johnson & Johnson in various Sales and Marketing roles primarily focused on eCommerce and Interactive Marketing development for nine years. There, he led their iMarketing Center of Excellence and focused on developing an incoming pipeline of emerging media opportunities and on creating a community for marketers to test, learn and share experiences. www.coca-cola.com
