Joost Schreve is General Manager for TripAdvisor City Guides. He joined TripAdvisor through the acquisition of EveryTrail.
Joost founded EveryTrail in 2006 with the vision to change the way travelers share their experiences and interact with information in the mobile era. He grew EveryTrail into an early travel app leader and successfully sold the company to TripAdvisor in 2011.
Prior to founding EveryTrail Joost was CEO at Layerstream, product manager at Yahoo! in the homepage team, and a project manager at Fredhopper, a leading European provider of enterprise search. Early in his career he worked in business development at ClickAction, a technology marketing company based in Palo Alto and as a researcher at Renault in Paris. Joost holds a Masters degree in Mechanical Engineering from Delft University of Technology and an MBA from Stanford University.