
Paul is an award-winning mobile strategist who leads the Tier I publisher and demand-side business at MoPub. Prior to MoPub, he was the Vice President and Founder of the mobile practice at Razorfish. He joined Razorfish, the #4 ranked agency by Ad Age’s prestigious A-List, in 2007 as an MBA intern. By 2011 Razorfish was listed #2 by Ad Age for agency mobile revenue. The mobile practice’s service offering includes integrated strategy engagements, app and site design and development, messaging, media planning and buying, search and ad creative. Paul’s passion for mobile and leadership has led to an unrelenting output of groundbreaking mobile work for over 70 clients. The mobile practice has created many of the most successful sites and apps, including 17 apps that were listed in the iTunes App Store, the top branded application of 2008, a top ranked free iPad application, a top grossing iPad application and a commerce experience that generated over $8 billion in transactions. Paul’s success has not gone unnoticed. He was the youngest executive to receive Mediaweek’s Media All-Star award. The practice was recognized by Forrester as a mobile marketing agency Industry Leader, their top rating. His clients have won mobile marketer of the year, luxury mobile marketer of the year and a Cannes Lion. Paul's groundbreaking work and point of view have been sought out by and received press in the New York Times, the WSJ, Adweek, Ad Age, Fast Company, Mashable, Wired, Contagious, SAI, MediaPost, Digiday & Mobile Marketer. Recent conference speaking engagements include Television Upfront, SXSW, Mobile Upfront, IAB, Advertising Week, OMMA, Proxxima (Brazil) & MMA, The Mobile Show (Dubai), INMA, Digiday, DMA, Digital Hollywood, SEMPO, Admonsters, SAI, Wharton and Harvard. Paul is also an advisory board member for several companies.