Apps World

 
 
 
 

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What will you walk away with:

  • Increased knowledge on one of the world’s largest
    growing industries
  • Confidence to deliver your mobile strategy
  • New invaluable contacts to set you in the right direction
  • The tools and techniques required to turn your app into
    a business
  • The insight and knowledge to run a successful mobile marketing campaign
 whyattend

5 reasons why you need to be at Apps World

1.

 With over 6.8 billion mobile subscribers (which is about 87% of the world’s population) and over 56 billion app downloads predicted for 2013 – the audience is raring to go and there are still plenty of apps waiting to be developed.

2.

 Localytics found that one in four apps are never used again once downloaded, so how can you make sure your app isn’t one of them?

3.

 Application-to-person (A2P) messaging is predicted to take over person-to-person messaging by 2016 according to Juniper research, an industry that will be worth more than £44bn. Will this be the answer to lost SMS revenues?

4.

 71% of smartphone users that see ads on TV, in magazines or online do a mobile search. One is seven searches is now mobile – how is your mobile strategy going to make sure your customers find you and not your competitors?

5.

 Analysts estimate that app revenues will hit $25 billion in 2013 and could triple by 2017. How can you ensure you're getting your share? 

 

Who else will be there?

2012 attendees included:

  • Digital Innovation Project Manager – Ernst & Young
  • Technical Architect – BBC Worldwide
  • Insight Analyst – Phones4u
  • Global Trainer Nokia Care Academy – Nokia
  • Principal Web Developer – CNBC
  • Senior Researcher – Jaguar Land Rover
  • Web developer – Boden
  • Technical Lead – Samsung
  • Senior Software Engineer – Google
  • Head of Marketing -  American Express
  • Group Commercial Manager – Carphone Warehouse
  • Retail Manager – Pret a Manger
  • Digital Communications Manager – Visa Europe
  • Art Director – BSkyB

why-attend

What will be new at this year's show?

Following on from the success of 2012 this year’s apps show will be welcoming more attendees than ever before with exciting new features including the M2M and API Strategies workshops, the free to attend Enterprise World and Gaming World and the Hackfest Hackathons. 


 whatsnew

Where do Apps World attendees come from?

MAP2