Beatrice Farina, Vice President Marketing Communications, Shazam
Beatrice Farina has extensive marketing experience including more than 10 years in the telecommunications market and more recently in the mobile to web2 space. She is a Marketing Communications Specialist for Brand, PR, Digital Media, Events and Communications (B2B, B2C & D2C) having worked previously for blue-chip, entrepreneurial and start-up organisations such as SpinVox, Canon, Marconi, and MSI. As part of her extensive career, Beatrice has also established and successfully managed her own marketing consultancy. Prior to Shazam, she was Marketing Communications Director at SpinVox. At Shazam, Beatrice is responsible for brand strategy, channel marketing, PR and communications.