#AppsWorld doubles in size with over 100 app technology players confirmed so far!


Apps World is returning to London for 2012 on 2-3 October, moving the free exhibition to the uber-massive Earl’s Court 2 venue. The show is doubling in size with already over 100 pioneers in apps technology confirmed to exhibit, with plenty of the latest gizmos, gadgets, and software to get your hands on and test drive!

Latest exhibitors to take their space on the expo floor include Motorola, Ericsson, Vodafone Developer, Microsoft, SAP and Paypal.

And if all the excitement gets too much, Maysalward are providing plenty of squishy bean bags to sink into in the Gaming Zone area, where you can get exclusive tasters of some of their new games, and some more juice for your tablet/phone/laptop/notebook/MP3/sonic screwdriver

Book your exhibition pass here

Want to get involved? Last remaining spaces available, contact the team enquiries@sixdegs.com to book


The Enterprise App Store And Self-Service IT: How SOA, Saas, And Mashups Will Thrive


There’s been some useful discussion recently about using the app store model for distributing enterprise software and services within organizations. Up until now, most IT needs in the majority of businesses have been met through one-size-fits-all delivery of solutions that are either hand-crafted or purchased and then imposed on all. It’s been this way for at least three decades, but now this aging and inadequate process is beginning to improve. (more…)


Life beyond the app store, developers look to go direct


Intersting article on the shelf life of apps stores looking at how developers are promoting themselves in an ever crowded market.  Bango are a mobile analytics company that provides the technology that powers commerce for businesses targeting the growing market of internet enabled mobile phone users.

Bango are Silver Sponsors at Mobile Social Media on the 15/16th March at Olympia, London.

(Bango – 03/02/10)

With the intense coverage that mobile applications continue to attract, the content developers are already starting to investigate alternative distribution channels to the App “Stores” themselves. In the rush to follow the now crowded mobile apps market, developers are starting to realise that after all their efforts to build a mobile app, to get noticed and survive they need to look beyond the app store. (more…)


Mobile Social Media Conference – Examining Social Widgets, Application Stores and Mobile Social Networking


Mobile Social Media (www.mobilesocial-networking.com) taking place at Olympia on the 15th March will focus on the latest developments being made in Social Media and mobile devices.

Topics being addressed are: How far has the Mobile Social Networking market come in the last year? Mobile Internet and Social Networks – a perfect marriage, Monetising your mobile offering and Mobile multimedia 2.0: Developing the ultimate handset.

Key Speakers include:
•    Mark Watts-Jones, Head of Development & Innovation, Orange UK
•    Shaun Gregory, Managing Director, O2, Media Business
•    Yoel Flohr, Head of Mobile, Bebo
•    Angel Gambino, Vice President, Sonico
•    Bob Rapp, Head, User Communities, Vodafone Group
•    Peter Ward, Co-founder & CEO, WAYN
•    Cian O’Sullivan, Editor in Chief, GoMo News
•    Claudio Venezia, Researcher, Telecom Italia
•    Matt Dicks, CMO, Flirtomatic

(more…)