Intersting article on the shelf life of apps stores looking at how developers are promoting themselves in an ever crowded market.  Bango are a mobile analytics company that provides the technology that powers commerce for businesses targeting the growing market of internet enabled mobile phone users.

Bango are Silver Sponsors at Mobile Social Media on the 15/16th March at Olympia, London.

(Bango – 03/02/10)

With the intense coverage that mobile applications continue to attract, the content developers are already starting to investigate alternative distribution channels to the App “Stores” themselves. In the rush to follow the now crowded mobile apps market, developers are starting to realise that after all their efforts to build a mobile app, to get noticed and survive they need to look beyond the app store. (more…)

Mobile Social Media (www.mobilesocial-networking.com) taking place at Olympia on the 15th March will focus on the latest developments being made in Social Media and mobile devices.

Topics being addressed are: How far has the Mobile Social Networking market come in the last year? Mobile Internet and Social Networks – a perfect marriage, Monetising your mobile offering and Mobile multimedia 2.0: Developing the ultimate handset.

Key Speakers include:
•    Mark Watts-Jones, Head of Development & Innovation, Orange UK
•    Shaun Gregory, Managing Director, O2, Media Business
•    Yoel Flohr, Head of Mobile, Bebo
•    Angel Gambino, Vice President, Sonico
•    Bob Rapp, Head, User Communities, Vodafone Group
•    Peter Ward, Co-founder & CEO, WAYN
•    Cian O’Sullivan, Editor in Chief, GoMo News
•    Claudio Venezia, Researcher, Telecom Italia
•    Matt Dicks, CMO, Flirtomatic

(more…)