We can’t believe Apps World North America 2013 is  over!  Thank you to everyone who visited/spoke/exhibited and helped to make it a great two days showcasing the most innovative and exciting developments in the mobile app industry. We’re already looking forward to next year’s show, but here’s our photo highlights of 2013 – with special thanks to our photographer May Suen:

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Welcome to day two of Apps World North America 2013, we hope there aren’t too many sore heads following last night’s official show party in downtown San Fran, thanks to everyone who came and helped make it such an excellent event.

It’s time to get the game-faces back on this morning, as we have a whole heap of top-level apps industry discussion to look forward to. Here’s a short selection of some of the in-depth, not-to-miss sessions you can catch today. (more…)

Good morning to all developers, mobility specialists, mobile marketers and app industry professionals! The waiting’s finally at an end; Apps World North America is up and running at the Moscone Center West.

Day one of Apps World promises great excitement, with vaunted speakers doling out spoonfuls of sparkling content on a variety of topics.

From monetisation to mobilisation, expertise will be provided by companies such as Twitter, CBS Interactive and National Geographic among others across 10 conference tracks, alongside a free exhibition hall with over 150 exhibitors. (more…)

Every day millions of people surf onto company websites throughout the world. And every day millions of opportunities to convert the website traffic into app downloads is lost. This is because getting a user from a website into the app store to download your specific app, remains one of the biggest challenges for marketers out there.

Yes, we see some great call to action buttons. And yes, plenty of apps are prominently displayed on websites. But the fact remains that the disconnect between mobile and web is causing potential app downloads to bleed off.  Most bluntly, the typical computer user browsing on a regular desktop might simply pick up their mobile device and search on the app store.  Here, the indirect nature of the download path, combined with human nature, means downloads are lost as people become distracted throughout the search process.

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We’re delighted to announce the launch of the official Apps World app. Available on Android, iOS, mobile web and iPad, the app is designed to enhance the experience of Apps World attendees before, during and after the show, by putting the following features and information at their fingertips:

- Full event schedule
- Personalised agenda
- Exhibitor listings
- Access to Apps World Connect
- Interactive floorplan maps
- Social networking
- Speaker listings

….and lots, lots, more…

Download the free app today

Thanks to Genie Connect!

It’s a give away bonanza at Apps World in San Francisco on 7-8 February, with many of the key apps industry players keen to woo the North American developer community with top prizes, competitions and free-to-attend developer briefings.

The event includes four jam-packed developer conference tracks, where some of the leading names in the industry will share their insight and experience on the technical and business related challenges developers face. Not to mention a load of special theatre sessions from the likes of Microsoft, Rackspace, Enyo and Intel. (more…)

TV App developers will be heading to the Moscone West on 7 & 8 of February for the free TV Hackfest taking place as part of Apps World, agile web evangelist Moovweb has just been announced as a sponsor of the two day hackathon.

Moovweb is pioneering a fundamentally new approach to front-end development. Using the Moovweb platform, developers and designers can transform websites for mobile, tablet, television, or any post-PC touchpoint without the need for APIs or backend integration. The Moovweb platform has served billions of mobile page views for high profile customers such as Macy’s, Accenture, TicketWeb, Chico’s, Cox Communications, and dozens of other businesses. (more…)

Apps World is pleased to announce the Intel Enterprise App Developers Theatre at the San Francisco event on February 7-8, which runs for both days and examines various developer opportunities with Intel’s software tools.

Enterprise applications are of course a hugely lucrative and profitable space, with issues such as bring your own device (BYOD), mobile device management (MDM) and enterprise mobility impacting the vast majority of workplaces. But what of how the apps are developed, and the best practice surrounding it? The Intel Developers Theatre will try to shed light on the issues surrounding enterprise app development, in particular how to engage the developer community and how to quickly build mobile-ready back ends.

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Secure your room today before your preferred hotel is sold out

We have teamed up with a number of hotels within the Moscone area to offer all Apps World visitors discounted rates for your stay during the event.

A limited number of rooms are available within the room block so we do advise making your reservations sooner that later as the city is very busy during the event time. (more…)

Well, we can’t believe Apps World 2012 is  over!  Thank you to everyone who visited/spoke/exhibited and helped to make it a great two days showcasing the most innovative and exciting developments in the mobile app industry. Here are some of our photo highlights…

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