Poynt is exhibiting at next week’s Apps World event, come along to stand 125 and meet Poynt and learn more about their convenient and timesaving GPS-enabled mobile local search and advertising platform that connects consumers to local offers, businesses, events, restaurants, movie theatres and weather information.

A global leader in mobile local search and advertising recently announced the Poynt platform has surpassed the 11 million user milestone, with 2.1 billion interactions recorded by Poynt users globally. This has given Poynt anecdotal insight into consumer behaviour revealing interesting characteristics of their users. Check out this infographic here created by Poynt which displays some of the behavioural patterns they have been able to deduce.

Andrew Osis, CEO of Poynt Corp revealed

“Access to behavioral data on this scale allows the Company to continue to innovate by providing relevant and contextual offers in-app to our users, as well as important information to advertisers. As the Company grows its advertising base, our ability to understand purchase intent patterns can benefit the retailer, by driving foot traffic, as well as the consumer, by providing relevant and timely offers. In short, Poynt closes the gap between search and purchase.”

You can register for your free pass here to meet Poynt and hear more about this exciting platform. VP Philip Gontier from Poynt will also be speaking as part of the Marketing & Monetisation track on 30^th November at 3pm.