Apps World Workshop pass Registration is now open!

The event will take place on the 30th Nov & 1st Dec at Olympia, London and will adopt a workshop style education format with the aim to address the entire app ecosystem, and the challenge of delivery, development and design of apps across multiple platforms.

A truly international event, Apps World will bring together leading operators worldwide, and is the first show to draw in parallels between the emergence of the TV apps store, and the challenge to IPTV and pay TV operators, and the challenges mobile operators face, device manufactures and the emergence of the tablet apps marketplace.

Workshop passes allow delegates to mix and match between the different workshop zones and sessions as they like throughout the day – creating tailored agenda’s to maximize visitors event experience.

Your workshop will gain access to the below workshop Zones:

Developers Zone
Marketing Zone
TV Apps Zone (Day one)
Handset & Operators Zone (Day two)

One or Two day passes available.  For full details of what your pass will include visit here.    Early bird available until 29th September

Register Today!

Facebooks exec Eric Tseng, speaking at a recent Mobile event announced that Open Gragh, the technology that allows viewer to “like” website news stories, articles, features and other content will be heading to the mobile phone platform..

This new function on apps, will allow developers to feature the “like” button, allowing the users to vote in a very public way if they like the application.  This tool will become a very influential tool for the world of app promotion.

No time frame has been set for when this feature will be released, but watch this space…

Apps World are looking for Official Bloggers to cover the show being held on the 30th Nov & 1st Dec at Olympia, London.

All App World Official Bloggers will receive:

•    Logo and link on event website as Official Blogger
•    Access to all workshop areas over the two days
•    Access to the exhibition
•    Access to Press/Bloggers area with light refreshments
•    Free Wi-Fi

Bloggers Passes are limited and are subject to approval.

In return for your Blogger/Press pass we ask the below in return:

* Display of an event banner/Blogger Supporter badge on your main website
* Post at least two blogs pre show about the event

For more details on becoming an Official event blogger, please email Ian (@) sixdegs(dot).com.

For full event details for Apps World visit www.apps-world.net

Japan’s number one mobile phone operator NTT DoCoMo has said it will add a new application platform to its “i-mode” handsets this year as it tries to catch up with Apple’s runaway iPhone success. NTT DoCoMo will allow third-party individuals to develop applications for the company’s 50 million “i-mode” users, spokeswoman Makiko Furuta said.

DoCoMo revolutionised Japan’s mobile phone market with the 1999 launch of its i-mode service, which brought internet services to mobile phones. However, DoCoMo restricted the number of app developers, citing quality control issues. But the recent emergence of open platform systems such as Google’s Android and Apple’s App Store for the iPhone and iPad has prompted DoCoMo to loosen its controls and allow individuals to easily create and offer apps and services.

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SingTel’s announcement of three consumer-centric mobile apps on 6th July 2010 underlines the company’s repeated plans to become a multimedia industry player.

CEO of SingTel Singapore, Allen Lew, described the move from a pure telecoms operator to become a multimedia player as a “natural extension” for the company. For being able to grow the company continuously, SingTel hopes to foresee users’ needs and to offer not only what they want, but “what they will want”.

Allen Lew also said: “To quote the Brazilian football player, Pele, who once said that he wants to be where the ball will be and not where the ball was, this is what SingTel hopes to be doing too.”

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The introduction of ITV Player apps would enable users to watch their favourite shows on the iPhone or Android. The first major channel to release a Smartphone app for its TV catch-up service could be ITV. According to the Daily Telegraph, the ITV Player app could be ready by September, outrunning the 4OD and BBC iPlayer apps.

The download of the ITV player app will cost users a one-off payment, content is likely to be funded by advertising.

“Viewers are consuming content on a range of platforms to suit their lifestyle, so we want to make our content available when and where consumers want to watch it. We are considering options for this as part of our ongoing strategic review”, commented an ITV spokesperson.

For more information on Multi-Platform Apps, please visit Apps World, taking place over 30^th Nov & 1^st Dec at Olympia, London – click here

AT&T recently announced the launch of My Multiview, the latest TV app from AT&T U-verse that lets customers choose the channels displayed on screen in their Multiview.

My Multiview is customizable for each U-verse receiver in the home, so each family member can create and save their own Multiview based on their personal preferences. You can access the app by selecting menu on your remote while watching live TV, and scrolling down to select My Multiview. Favorite channels list can be created by selecting info while you’re in the app, and choosing the add option next to the channels you want to appear in your Multiview. The app is rolling out on a market-by-market basis to all U-verse TV customers.

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Apps World are pleased to announce that MPEGIF & DTG will be supporting the Apps World event taking place on the 30th Nov-1st Dec as Media Association supporters.

MPEGIF is an independent and platform neutral not-for-profit organisation facilitating and furthering the widespread adoption and deployment of MPEG and related standards in next generation digital media services.

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“The rapid growth of the Web-enabled CE devices are the foundation for a vibrant TV Widget Market, which is projected to 83.4 million by 2014.”

In-Stat June 2010

Other research findings by In-Stat include:
•    By 2013, TV applications have the potential to generate over $1.7 billion in annual revenue
•    Households with adults under 40 years of age have the highest interest in using TV widgets
•    Screen control, news and entertainment information have broad appeal across all age groups
•    TV widgets, such as multi-session games, are highly valued by small user segments.  These represent a significant revenue opportunity
•    There is substantial interest in TV widgets that enable local online purchases, such as pizza delivery or movie tickets
•    Viewing YouTube videos on the TV are favoured only by households in the 18-24 age group

Discover more about the evolving App Platform that is TV at Apps World, Apps TV Workshop Zone

WSJ yesterday revealed  RIM’s plans to launch a BlackBerry touch –screen smartphone to rival Apples iPhone & iPad.

The new smart phone is said to have a slide-out keyboard, and will let users swipe through screens and expand images with their fingers.

Rim are also testing a tablet device as a larger screen companion to the BlackBerry phone and could be available by the end of the year

For the full story visit WSJ here