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29 Jul 2014
Meet the speaker – GSK's Kai Gait on how wearables will make the world a healthier place

Kai Gait, Global Multi-Channel Marketing Director at GSK will be speaking within our Mobile Strategy and Marketing track at Apps World Europe examining the potential for marketers in the wearables industry. Although his presentation will be a general one his experience within the healthcare market is unrivalled given healthcare is the one market where wearable technology undoubtedly has the most powerful potential to do good. We caught up with him ahead of the show in November to find out more about how he sees the market.

What is the potential ...

25 Jul 2014
New speakers announced: Google Glass creator & Gadget Show host join the agenda!

We’ve already introduced you to eight of our must-sees in both our paid and our free content tracks at Apps World Europe this November but there’s more! Our speakers list is growing week by week and we are very excited to welcome three more exciting keynote speakers – including Google Glass creator Babak Parviz who is now a Vice President at Amazon. He will be presenting a keynote speech within (of course) the Wearable Tech stage on the second day of the show, November 13th at 10:00am.

Parviz ...

17 Jul 2014
Eight (more) greats at Apps World Europe!

Last week we brought you our top speakers appearing in the free tracks at Apps World Europe from 12-13 November at London’s Excel. This week it’s time to introduce you to some of the top speakers in our seven paid content tracks. They include HTML5 and Web Apps, Mobile Strategy and Marketing, Mobile Payment and Retail, TV and Multiscreen, API Strategies, Wearable Technologies and Connected Car.

1) Michel André, CTO, Saxo Bank

As the chief technology officer at Saxo Bank Michel André is at the forefront of APIs ...

15 Jul 2014
Top tips for breaking app development to bitesize chunks

Eddie Kenny, agile software development manager at Betfair, presented a standalone look at agile development at Enterprise Apps World last month. We caught up with him to find out his top tips for breaking app development down in to smaller bite-sized chunks.

Why is agile development important?

"The alternatives such as Waterfall and JFDI simply don’t cut the mustard! Agile isn’t a silver bullet. When it's poorly implemented it doesn’t provide much value. However when implemented well it can provide huge benefits to an enterprise. These ...

11 Jul 2014
Enter the Appsters Awards now!

If you think your app is the bees knees then now is not the time to be shy but instead to be putting pen to paper (or stylus to tablet) to craft your award-winning entry for the third annual Appsters Awards, in association with Apps World Europe. This year's awards include the addition of three new categories. Here we bring you what you need to know about the Appsters 2014. 

How long do I have to enter?

You have two months from now to convince us why you should ...

8 Jul 2014
Eight greats speaking at Apps World Europe (and best of all they're free to see!)

With four months until Apps World Europe hits London’s Excel our list of speakers is already growing fast. Here we introduce you to eight greats speaking at Apps World Europe, which takes place 12-13 November. The event, now in its fifth year, is set to be the biggest yet attracting more than 350 exhibitors and 12,0000 attendees from the worlds of developers, mobile marketers, mobile operators, device manufacturers, platform owners and other industry professionals.

1) Bill Liao, Venture Partner, SOS Ventures

Ever wanted to know what investors look ...

4 Jul 2014
Top app security tips from Bogdan Necula of European Cybercrime Centre

Cyber security is always a hot topic but currently it’s more so than ever so what lessons can be learnt in the enterprise apps world? Bogdan Necula, cybercrime intelligence analyst at the European Cybercrime Centre (EC3), presented at Enterprise Apps World last month. We asked him for his app security tips.

What are your top three tips for building security into your app?

1) Let the app protect the user from a security perspective
2) Maintain a proper balance between what data is needed and how much is asked ...

30 Jun 2014
Why it's important to embrace bring your own

Remember the days when work stopped once you left the office? Today’s trend of Bring Your Own Device (BYOD) and Bring Your Own everything (BYOX) is merging the boundaries between personal and professional use and was the subject of a panel discussion at Enterprise Apps World that featured transportation and logistics management firm BDP International. Here Angela Yochem, Global Chief Information Officer of the company explains what she feels about the trend?

The bring your own trend offers huge challenges for businesses who want to control their business environments ...

26 Jun 2014
Enterprise Apps World Hackfest victory proves it’s ‘alWright’ to be a beginner

Our Hackfest’s always deliver interesting stories of innovation and creation with an element of surprise thrown in for good measure but at Enterprise Apps World last week the story was more unusual than the norm.  The overall winner hadn’t even signed up as an entrant and was actually working as an audio visual technician at the event – proving that anyone can win! We interviewed him after his win to find out more...

It may sound corny but for audio visual technician Nigel Wright winning the Hackfest at Enterprise ...

24 Jun 2014
How apps have revolutionised the publishing industry

Sally Shepard is head of app development at Dennis Publishing and was part of a panel discussion at Enterprise Apps World from June 17-18 looking at the importance of UX and UI. We caught up with her to find out how apps have affected the world of media.

How have apps changed the publishing industry and the way that you do business both internally and externally?

“Internally, many of the teams have reworked their approach to include digital.  Ad sales teams need to think about how the ad content is ...

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Welcome to the Apps World portal. The Apps World series brings together the entire spectrum of the app ecosystem for debate and discussion over its two day events in Europe and North America. This portal is your place to find out all the latest event and industry news across the industry including whitepapers, case studies, partner news, presentations from the shows, videos and photos.

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How Glu stay on the cutting edge of development on all mobile platforms.

Niccolo De Masi, CEO & President, Glu Mobile